Trend Trading and Trend-Following Strategies (2024)

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Trend trading is a strategy that involves traders analysing the direction of trends for financial instruments. When an asset is seeing an upward trend, traders would often look to enter into a long position and buy. In the opposite scenario, when trend direction is downward, traders would go short and sell. Read on to learn more about trend trading, the various strategies involved, and to view examples from our Next Generation trading platform.

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Trend Trading and Trend-Following Strategies (1)

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Trend following strategy

Trend traders create strategies that are developed based on analysing the trends of an asset. A trend following strategy is based on the expectation that the direction of price will continue in its current form and the trend will not reverse. This means that if you are trading an uptrend, you could continue to hold your long position and watch the asset increase in value, while you could choose to sell your asset if the trend is going downward.

Trend following examples

Below is an example of an uptrend, which is when the price rises in value. Traders following the trend pattern would attempt to gain from the movement by entering a long position as the price level increases. When the trend is making higher highs and higher lows, then it is showing an uptrend.

Trend Trading and Trend-Following Strategies (2)

The chart below shows a downtrend, which is when the price is decreasing in value. Traders could then go short and take a sell position as the trend is making lower lows and lower highs.

Trend Trading and Trend-Following Strategies (3)

A sideways trend is when the price action is neither reaching lower or higher points. Generally, traders do not seek to make any gains with this type of trend, unless they are analysing extremely short-term price movements, such as in a scalping strategy, for example.

Using our award winning platform*, traders can implement trend following strategies when spread betting, which is a tax-efficient** way of speculating on the price movement of the underlying assets. Users of our platform can also trade CFDs, which work in a similar manner and enable traders to buy or sell a number of units for an instrument, depending on the direction of the price. You can spread bet and trade CFDs by opening an accountwith us. It is important to understand the risks of trading with derivatives, such as recognising that a trade position can result in gaining profit as much as a loss occurring if a trade does not go the intended way. Read more about leveraged trading for further understanding.

A particularly useful technical analysis tool on our platform is the ability to create trendlines​. Traders can take advantage of customisable charts and drawing tools to highlight the price action and overall direction of a trend, which can be applied to multiple chart time frames. These features enable traders to take the quality of their analysis to an even higher level.

Trend following techniques can be used for strategies that concentrate on either short-term or long-term trends.

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Short-term trend trading

Short-term traders​ such as day traders​​ like to keep their eye on trends that arise throughout the day in short periods in order to try and benefit from short-term price fluctuations. There are a variety of popular strategies that intraday traders like to use, such as scalping, and there are also separate intraday trend following strategies.

Intraday trend trading

Intraday trend traders would usually hold positions until the end of each day. Therefore, day traders can analyse trends that are only active for a short time period within the day, even for a few minutes or hours. Intraday trend following consists of analysing the shorter-term fluctuations and movements in price. For example, if there is an uptrend during the day that consists of a series of movements creating higher relative highs and lows, then traders could place a trailing stop before the low and then at the next higher low, in the trend, in case the trend were to suddenly reverse. When following a downtrend, intraday trend following could be beneficial as this involves a short selling strategy, which is often used by short-term traders.

Long-term trend trading

Long-term trend trading involves holding on to a position for longer periods of time, often that is in an uptrend. This could be a few weeks, months, or even years. Long-term traders make decisions based on in-depth fundamental analysis that predominantly focuses on how the market will look in the future. When it comes to trend analysis, long-term traders are less concerned with the daily trend fluctuations and concentrate more on the longer-term trend and its influential factors.

Position trading

One of the most popular trading strategies among long-term traders isposition trading. This trading method enables trend traders to buy and hold a position for extended periods of time. Without concerning themselves with shorter-term trend movements, the focus is on the long-term objective. However, if short-term fluctuations potentially influence the long-term outlook of their position, then trend following is important and plays a significant role in attempting to attain long-term gains. In order to evaluate potential price trends on the market, it is common for position traders to focus more on fundamental analysis​.

Popular trend trading indicators

When developing trend trading strategies, traders can benefit from a wide range of technical indicators. Below are a few examples of indicators that are popular amongst trend traders and can be applied to trading charts.

  • Moving Average Convergence Divergence (MACD): this supports traders to identify the momentum of a market. It is an oscillating indicator that is effective for identifying new trends and deciphering if they are bullish or bearish.
  • Relative Strength Index (RSI): an indicator that is used by traders to gauge the future direction of a market and to verify whether momentum is accelerating or decelerating. Traders also use this indicator to identify opportunities and to determine whether a stock is overbought or oversold (which could end up affecting the overall direction of their price trend).
  • Parabolic SAR​: also known as the ‘stop and reversal system’, this indicator helps traders to spot the current trend direction. It also helps with understanding the price direction of an asset and highlighting potential reversals.
Trend Trading and Trend-Following Strategies (4)

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Trading trend reversals

In a scenario when a price trend shifts from an upward to a downward direction, or vice-versa, it is called a trend reversal. Traders can seek to gain from this by attempting to get out of positions before the shift manifests, or as early as possible if the movement has already begun. This is called trading trend reversals, which is also known as ‘counter-trend trading’.

Counter-trend trading strategy

Counter-trend trading is a technique that traders use in order to predict a trend reversal and subsequently trade against the current trend. Generally a medium-term strategy, counter-trend trading is a method of swing trading​ as it involves envisaging a potential reversal, or a ‘swing’, in the trend.

This trading method entails the analysis of trend patterns and purchasing or selling an asset that has faced a bullish or bearish shift. This is done in the hope that the trader would be able to buy or sell it back at an advantageous price, due to a higher or lower trend shift. Traders who utilise the counter-trend strategy tend to recognise the benefit of smaller gains and understand how to prevent losses if their trend expectations do not actualise.

Trend trading with CMC Markets

In summary, trend following is a popular approach in trading that can be practised with both short and long-term strategies. You can register now for a demo account or live account to trade trends when spread betting or trading CFDs on our Next Generation platform. We offer over 10,000 financial instruments on our platform, including major forex pairs, stock indices and popular shares.

FAQ

What is a trend trading strategy?

Trend trading is a strategy that involves traders analysing the direction of trendlines for financial instruments. For an upward trend, traders would look to go long and buy, and when an asset is seeing a downtrend, traders would look to go short and sell. Explore and learn more about drawingtrendlines.

What is an example of trend following?

When the price action of an asset is showing a downtrend, which is when the price is decreasing in value, traders would look to go short and take a sell position as the trend is making lower lows and lower highs. This is with the expectation that the downtrend will continue. Read more about price action.

What are examples of trend following indicators?

When developing trend trading strategies, traders can benefit from a wide range of technical indicators. Examples of trend following indicators that are popular amongst trend traders include a Moving Average Convergence Divergence​ (MACD), Relative Strength Index​ (RSI) and Parabolic SAR. Learn more about trading indicators​.

How do you do counter-trend trading?

Counter-trend trading is a technique that traders use in order to predict a trend reversal and therefore trade against the current trend pattern. Counter-trend trading is a method of swing trading​ as it involves envisaging a potential reversal, or a ‘swing’, in the trend. What is swing trading​?

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Trend Trading and Trend-Following Strategies (2024)

FAQs

What is the win rate for trend-following strategy? ›

When buying trending instruments, there is a high probability that your position could reverse and hit it's stop loss before turning into a major trend. So the win rate of a typical trend following system is between 30-50%.

What is the best trend trading strategy? ›

Breakout trading is commonly used in very strong trending markets that are continually reaching higher highs or lower lows. The idea is to identify known levels of support and resistance – where the market has previously reversed in a trend – and look at the momentum behind the current movement.

What is the difference between trend-following and trend trading? ›

A trend trader's average profit per trade is significantly higher than the average loss per trade. Trend following aims to capture the middle, or the meat, of a market trend, up or down, for profit. You will never get in at the absolute bottom or get out at the absolute top.

Does trend-following work? ›

In addition to quiet low volatility markets, where trend following strategies perform well, trend trading is also very effective in high volatility markets (market crash). Trend traders "short" the market and benefit from the downside market trend.

What is the highest win rate trading strategy? ›

If you're looking for a high win rate trading strategy, the Triple RSI Trading System is definitely worth checking out. This system uses three different Relative Strength Index (RSI) indicators to identify potential buy and sell signals in the market.

Does trend following beat the market? ›

Faber's research demonstrated that a simple trend-following system, using a 10-month moving average to exit equities when they were in a downtrend, could outperform the market over the long term with lower drawdowns. Trend following works because it capitalizes on the tendency of markets to exhibit momentum.

What is the simplest most profitable trading strategy? ›

One of the simplest and most widely known fundamental strategies is value investing. This strategy involves identifying undervalued assets based on their intrinsic value and holding onto them until the market recognizes their true worth.

Which trading strategy is most accurate? ›

Trend trading strategy. This strategy describes when a trader uses technical analysis to define a trend, and only enters trades in the direction of the pre-determined trend. The above is a famous trading motto and one of the most accurate in the markets.

Which trading strategy makes the most money? ›

One of the ways beginners can implement the most profitable trading strategies effectively is by embracing the buy-and-hold strategy. This involves researching companies with solid fundamentals and stable earnings, then holding their stocks for a long time without being swayed by short-term market fluctuations.

What is an example of trend following? ›

What is an example of trend following? When the price action of an asset is showing a downtrend, which is when the price is decreasing in value, traders would look to go short and take a sell position as the trend is making lower lows and lower highs. This is with the expectation that the downtrend will continue.

Is trend following a momentum strategy? ›

Trend-following, or momentum, strategies have the attractive property of generating trading returns with a positively skewed statistical distribution. Consequently, they tend to hold on to their profits and are unlikely to have severe 'drawdowns'.

Is trend trading a good strategy? ›

Like other trading strategies, trend trading can be profitable but it can also lead to losses as markets can be volatile. Traders should have a trading strategy in place, understand the markets and deploy a risk management programme.

What is the trend follow algorithm? ›

Trend following strategies are often employed by algorithmic traders, who use computer-based algorithms to identify potential trading opportunities. These algorithms can quickly analyze large amounts of data and look for patterns that indicate when buying or selling a particular asset may be beneficial.

Why not follow the trend? ›

Trends lead people to become their slave and following fashion trends as discussed not only affects our physical health to a significant level but also not good for our psychological health. So if you ever think of why am i following a trend even though i dont feel like, chances are you are right.

What is the win rate of the Supertrend strategy? ›

I'll review the Pivot Point Supertrend Trading Strategy in this video. This strategy has up to a 90% success rate with an avg. of 80-100% profits weekly. I think it's well worth our time to review and potentially implement or even automate going forward.

How do you calculate strategy win rate? ›

To calculate the win rate, you need to divide the number of winning trades by the total number of trades executed and then multiply by 100 to express the result as a percentage. In this example, the win rate is 60%, meaning that 60% of the trades executed were profitable.

Is trend line strategy good? ›

Trendlines are used to give traders a good idea of the direction an investment's value might move. Understanding the direction of an underlying trend is one of the most basic ways to increase the probability of making a successful trade because it ensures that the general market forces are working in your favor.

What is considered a good win rate? ›

Defining a good win rate depends on your company, niche market, and product. However, a rate of over 60% is considered a strong indicator that you have efficient and effective sales strategies. Some industries might have lower success rate expectations because of the size and complexity of the target market.

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