The complete guide to trading strategies (2024)

What is a trading strategy?

A trading strategy is a plan that employs analysis to identify specific market conditions and price levels. While fundamental analysis can be used to predict price movements, most strategies focus on specific technical indicators.

What is the difference between trading strategy and trading style?

Although there is a lot of confusion between ‘style’ and ‘strategy’, there are some important differences that every trader should know. While a trading style is an overarching plan for how often you’ll trade, and how long you’ll keep positions open for, a strategy is a very specific methodology for defining at which price points you’ll enter and exit trades.

A trading style is your preferences while trading the market or instrument, such as how frequently and how long or short-term to trade. A trading style can change based on how the market behaves but this is dependent on whether you want to adapt or withdraw your trade until the conditions are favourable.

Best trading strategies

We’ve looked at some of the most popular top-level strategies, which include:

  1. Trend trading
  2. Range trading
  3. Breakout trading
  4. Reversal trading
  5. Gap trading
  6. Pairs trading
  7. Arbitrage
  8. Momentum trading

Trend trading

A trend trading strategy relies on using technical analysis to identify the direction of market momentum. This is usually considered a medium-term strategy, best suited to the trading styles of position traders or swing traders, as each position will remain open for as long as the trend continues.

The price of an asset can trend up or down. If you were going to take a long position, you’d do so when you believe the market is going to reach higher highs. If you were going to take a short position, you’d do so if you thought the market would reach lower lows.

Derivative and leveraged products – such as CFDs – are popular choices for trend-following strategies, because they enable traders to go both long and short. Here, you would put up a small initial deposit (called margin) to open a larger position. Note that leveraged trading is high risk and you could lose more than your initial deposit amount, because your total profit or loss is based on the total position size. Make sure you have adequate risk management steps in place.

Trend traders will use indicators throughout the trend to identify potential retracements, which are temporary moves against the prevailing trend. Trend traders will often take little notice of retracements, but it’s important to confirm it’s a temporary move rather than a complete reversal – which is often a signal to close a trade.


Some of the most popular technical analysis tools included in trend-following strategies include moving averages, the relative strength index (RSI) and the average directional index (ADX).

Learn more about trend trading strategies

Range trading

Range trading is a strategy that seeks to take advantage of consolidating markets – the term to describe a market price that remains within lines of support and resistance. Range trading is popular among very short-term traders (known as scalpers), as it focusses on short-term profit taking, however it can be seen across all timeframes and styles.

While trend traders focus on the overall trend, range traders will focus on the short-term oscillations in price. They will open long positions when the price is moving between two clear levels and is not breaking above or below either.

This is a popular forex trading strategy, as many traders work off the idea that the very liquid currencies market remains in a tight trading range, with significant volatility in between these levels. This means that short-term traders can seek to take advantage of these fluctuations between known support and resistance levels.

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There are a range of other indicators that range traders will use, such as the stochastic oscillator or RSI, which identify overbought and oversold signals. Range traders will also use tools, such as the Bollinger band or fractals indicators, to identify when the market price might break from this range – indicating it is time to close the position.

Learn more about range trading

Breakout trading

Breakout trading is the strategy of entering a given trend as early as possible, ready for the price to ‘break out’ of its range. Breakout trading is commonly used by day traders and swing traders, as it takes advantage of short to medium-term market movements.

Traders who use this strategy will look for price points that indicate the start of a period of volatility or a change in market sentiment – by entering the market at the correct level, these breakout traders can ride the movement from start to finish. It is common to place a limit-entry order around the levels of support or resistance, so that any breakout executes a trade automatically.

Most breakout trading strategies are based on volume levels, as the theory assumes that when volume levels start to increase, there will soon be a breakout from a support or resistance level. As such, popular indicators include the money flow index (MFI), on-balance volume and the volume-weighted moving average.

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Reversal trading

The reversal trading strategy is based on identifying when a current trend is going to change direction. Once the reversal has happened, the strategy will take on a lot of the characteristics of a trend trading strategy – as it can last for varying amounts of time.

A reversal can occur in both directions, as it is simply a turning point in market sentiment. A ‘bullish reversal’ indicates that the market is at the bottom of a downtrend and will soon turn into an uptrend. While a ‘bearish reversal’ indicates that the market is at the top of an uptrend and will likely become a downtrend.

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When trading reversals, it is important to make sure that the market is not simply retracing. The Fibonacci retracement is a common tool, used to confirm whether the market surpasses known retracement levels. It is worth noting that some consider Fibonacci retracements to be a self-fulfilling prophecy, as many orders will congregate around these levels and push the price in the desired direction.

It is important to combine technical indicators with other forms of analysis, whether this is other technical tools or fundamental analysis.

Gap trading

A gap occurs when where no trading activity has taken place. This happens when an asset’s price moves sharply high or low with nothing in between, implying the market has opened at a different price to its previous close.

If you’re a gap trader, you are likely a day trader that watches these price gaps from a previous day and seek opportunities between this and the opening range of trading for the next day. An opening range that rises above the previous day’s close is a ‘gap’ that usually signifies going long, while an opening range that is below the previous day’s close signifies an opportunity to go short.

Pairs trading

Pairs trading is finding the correlated pair of instruments where the valuation relationship has gone out of whack, buying under-priced instruments and the selling the overpriced ones. The aim is to make a profit irrespective of market conditions such as downtrends, uptrends and so on.

Arbitrage

Arbitrage is a transaction or a series of transactions in which you generate profit without taking any risk. An example of this would be spotting an opportunity in two equivalent assets where one is priced higher than the other and taking advantage of buying the lower priced one while it is still undervalued. There are few arbitrage opportunities because many traders may also be on the lookout and so they are often found quickly. In this case, the arbitrage edge disappears quickly as more traders flood the market to try and trade the opportunity.

Momentum

Momentum trading strategy is based on price trends and the direction they're taking. This happens where there is heavy price movement (or momentum) and traders are selling and buying assets for a period of time. Once there is a price change, the momentum changes in a different direction.

Ready to start building a trading strategy? Open an account with us to trade on live markets or practise trading first with a demo account.

Learn more about styles, strategies and trading plans with our IG Academy range of online courses

What’s the best trading strategy for you?

There’s no one-size-fits-all approach when it comes to trading, and no one person’s strategy will be exactly the same. The strategy that’s going to work best for you will depend on your appetite for risk, your trading style, your level of motivation and more.

Always do as much research as you can before entering the live markets and get your demo account to hone your skills.

What to know before you put your trading strategy in action

Putting your strategy in action can take time, dedication and practise. You can start with a demo account, where you can put your strategy to the test in a risk-free environment. You’ll even get £10,000 in virtual funds to practise with when you sign up.

You can also use the demo account as an opportunity to explore the markets and get into the daily habits of a trader. Once you’re ready to take on the live markets, you’ll have access to a range of different platforms. You can choose between our cutting-edge web platform, our award-winning mobile app1, or specialised platforms such as MT4, L2 Dealer and ProRealtime. You’ll also have access to free trading alerts, which are automatic and customisable notifications you’ll get when your trading specifications are triggered. Plus, trading signals that give actionable buy and sell suggestions.

Discover the basics of getting started with online trading

Footnotes
1 Awarded ‘best finance app’ and ‘best multi-platform provider’ at the ADVFN International Financial Awards 2020

The complete guide to trading strategies (2024)

FAQs

What are the 4 types of trading strategies? ›

What is a trading style?
Trading styleTimeframeCommon holding period
1. Position tradingLong termMonths to years
2. Swing tradingShort to medium termDays to weeks
3. Day tradingShort termIntraday only
4. Scalp tradingVery short termSeconds to minutes

Is there a 100% trading strategy? ›

A 100 percent trading strategy is an approach that involves investing all of your capital into a single trade. While this can be risky, it can also lead to significant profits if executed correctly.

How much money do day traders with $10,000 accounts make per day on average? ›

Assuming they make ten trades per day and taking into account the success/failure ratio, this hypothetical day trader can anticipate earning approximately $525 and only risking a loss of about $300 each day. This results in a sizeable net gain of $225 per day.

Which trading strategy is most successful? ›

One of the ways beginners can implement the most profitable trading strategies effectively is by embracing the buy-and-hold strategy. This involves researching companies with solid fundamentals and stable earnings, then holding their stocks for a long time without being swayed by short-term market fluctuations.

What strategy do professional traders use? ›

Swing Trading

Both position and swing traders often use trading strategies, like trend trading, counter-trend trading, momentum trading or breakout trading. Pros of swing trading: Placed somewhat between short-term day trading and long-term, swing trading allows traders to capture price moves over a few days to weeks.

What are the golden rules of trading? ›

Key Rules from Iconic Traders

Trade with the trend: Follow the market's direction. Do not trade every day: Only trade when the market conditions are favorable. Follow a trading plan: Stick to your strategy without deviating based on emotions. Never average down: Avoid adding to a losing position.

Why 95% of traders lose money? ›

The emotional aspect of trading often leads to irrational decisions like panic selling. When the market moves unfavourably, many traders, especially those who are inexperienced, tend to panic and exit their positions hastily. This panic selling often occurs at the worst possible time, leading to significant losses.

Is it possible to make $1000 a day trading? ›

While it's not outside the realm of possibility to earn $1,000 a day by day trading, reaching that level on a consistent basis requires several things: knowledge, discipline and a lot of cash to start with. Here's what you need to know.

What is the 1% trading strategy? ›

The 1% method of trading is a very popular way to protect your investment against major losses. It is a method of trading where the trader never risks more than 1% of his investment capital. The main motive behind this rule is in terms of protection – you are not risking anything other than what is available.

Who is the richest trader in the world? ›

George Soros

This feat cemented his reputation as the "man who broke the Bank of England" and solidified his status as a forex trading legend. Soros' net worth is estimated to be around $8 billion, making him one of the wealthiest individuals in the world.

Can you make $200 a day day trading? ›

A common approach for new day traders is to start with a goal of $200 per day and work up to $800-$1000 over time. Small winners are better than home runs because it forces you to stay on your plan and use discipline. Sure, you'll hit a big winner every now and then, but consistency is the real key to day trading.

Do day traders pay taxes? ›

How day trading impacts your taxes. A profitable trader must pay taxes on their earnings, further reducing any potential profit. Additionally, day trading doesn't qualify for favorable tax treatment compared with long-term buy-and-hold investing.

What is the most profitable trade ever? ›

The best trade in history is often considered to be George Soros's shorting of the British Pound in the early 1990s, making over $1 billion. This trade, along with others by notable investors, involved highly leveraged currency exploitation.

What is the simplest trading strategy ever? ›

A simple method which doesn't require any analysis or indicator: Open a trade in the direction of the daily candle any time during the day in your own time zone. Don't put a limit. Put a stoploss equal to the length of the candle.

How should a beginner start trading? ›

Here is a day trading guide for beginners
  1. Learn the basics of the stock market.
  2. Choose a broker.
  3. Set up a demo account.
  4. Develop a trading strategy.
  5. Start small.
  6. Be patient.
  7. Manage your risk.
  8. Take breaks.

What is the most basic trading strategy? ›

Moving averages are one of the most basic yet effective trading strategies. They calculate the average price of a security over a specified period of time and smooth out price fluctuations, making it easier to spot trends.

What are the four core trading principles? ›

Successful traders utilize a wide variety of approaches to attack the markets. Irrespective of the approach, virtually every top trader abides by four key principles: trade with the trend, cut losses short, let profits run, and manage risk.

What is the most profitable type of trading? ›

The defining feature of day trading is that traders do not hold positions overnight; instead, they seek to profit from short-term price movements occurring during the trading session.It can be considered one of the most profitable trading methods available to investors.

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